Unequal

Article

October 20, 2021

Desigual is a multinational textile company, based in Barcelona. It was founded in 1984 by the Swiss Thomas Meyer. She is known for her patchwork designs. Between 2002 and 2009 it had a growth of 60% per year, with a turnover of more than 250 million euros in 2009 and 560 million euros in 2011. In 2014 it had a turnover of 963 million euros, with a net profit of almost 135 million euros. In March 2015, it had a staff of 1,900 employees, 895 of whom were at its operations center in Barcelona.

History

The brand was founded in 1984 by Swiss citizen Thomas Meyer, president and creative director. With the effort, work and collaboration of Thomas Meyer and Manel Adell, executive director since 2002, the brand has become international, maintaining its headquarters in Barcelona. In 2010 he signed an agreement to buy a new corporate headquarters in Barcelona, ​​near the Hotel Vela, which will have more than 11,000 square meters. The work, scheduled for completion by the end of 2011, will host the company's design team, made up of more than 120 designers of different nationalities. They will share space with the other departments of the group, which has more than 700 employees throughout Spain, 400 of whom will carry out their work at the new headquarters in Barcelona. In October 2021 the company's staff was news for the approval of a pilot test of a working day of 4 days, at the moment only by the staff of the central offices of Barcelona, ​​which had a participation of 98% of more than 500 people with the right to vote, thus passing the 39.5 hours per week at 34.5 with a salary reduction of 6.5%. However, unions such as the UGT put up with it and did not rule out the challenge.

Collections

Desigual's design team prepares a collection of more than 1,000 pieces of clothing and accessories each season, based on a concept common to the entire line. Real Life, Magic Stories, Luxury Feelings, Me & You, Better & Better, Wow, Life is Cool, All Together and Handmade are some of the themes the brand has used.

References

External links

Web oficial (català) (anglès) (castellà) (francès) (alemany) (italià)

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