Patronage

Article

January 24, 2022

Patronage is the support for artistic and cultural activities and, more specifically, towards the artists involved in these activities. Whoever supports these activities is called patron (by definition he is called Gaius Cilnio Mecenate, 68 BC - 8 AD).

History

Historical meaning

In the past, patronage was used to manifest itself in the form of economic and material support by sovereigns, lords, aristocrats and landowners, towards artists (writers, painters, sculptors, musicians) who, in the face of the relative freedom to produce their works, among other things, they used to reciprocate this support by carrying out assignments of the chancellery type, or by placing their art at the service of the power represented by their benefactors, thus giving prestige to their courts. The phenomenon of patronage was also widely used by the Church. The eponymous patron was an influential advisor to the Roman emperor Augustus, who formed a circle of intellectuals and poets that he supported in their artistic production. In the Italian Renaissance patronage is linked to the phenomenon of magnificence. Among the best-known examples of patronage in the following history, there is that of Florence, where the lords of the city, the Medici, supported and sponsored numerous artists in order to give prestige to their family: Cosimo the Elder (1389-1464) and his nephew Lorenzo the Magnificent (1449-1492) gathered at court the best artists, writers, humanists and philosophers of the time: some for everyone, Michelozzo, Pico della Mirandola, Angelo Poliziano, Antonio Pollaiolo and Sandro Botticelli ...

Contemporary meaning

In contemporary times, there has been no lack of patrons in the traditional sense, such as Peggy Guggenheim. Extending the term to other categories, we speak of patronage also referring to support for activities such as the restoration of abandoned monuments or cultural spaces. The term "business patron" is also used to indicate a financier of entrepreneurial initiatives with innovative and risky characteristics from which a direct financial return is not expected.

Notes

Bibliography

Francis Haskell, Patrons and Painters. Study on the relationship between art and Italian society in the Baroque age, Florence, Sansoni, 1966 - II ed. augmented, Sansoni, 1985; Turin, Allemandi, 2000; with the title Patrons and painters. Italian art and society in the Baroque age, edited by Tomaso Montanari, Grandi Opere Series, Turin, Einaudi, 2019, ISBN 978-88-062-4215-2 (original ed .: Patrons and Painters. A Study in the Relations between Italian Art and Society in the Age of the Baroque, London, Chatto & Windus, 1963). Roberto Colantonio, Art sponsor. The sponsorship of contemporary art, Naples, Iemme Edizioni, 2017, isbn 9788897776871. Claudio Consalvo Corduas, Patronage and donations, in n. 2 / March 2017 of "L'Acropoli", bimonthly magazine directed by Giuseppe Galasso, ed. Rubbettino, pp. 160-186.

Related items

Altruism Cardinal grandson Right of patronage Philanthropy Foundation (institution) Spoil system Political patronage

Other projects

Wiktionary contains the dictionary lemma «patronage» Wikimedia Commons contains images or other files on patronage

External links

patronage, on Treccani.it - ​​Online Encyclopedias, Institute of the Italian Encyclopedia. patronage, in Dictionary of History, Institute of the Italian Encyclopedia, 2010. (EN) Patronage, in Encyclopedia Britannica, Encyclopædia Britannica, Inc.

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